Cimpress made its debut in the domestic printing industry for the first time and said to the industry...
On March 29th, Cimpress, the printing company known to us as Vistaprint, appeared in the China Print Internet Innovation Festival. Vistaprint is a printing company founded by American Robert Keen in 1995. In 2005, Vistaprint was listed on Nasdaq, later changed its name to Cimpress and became Vistaprint's parent company. [More exciting content on the "printing electricity supplier" channel]
On a global scale, Cimpress is considered a model for practicing online printing platforms. Its annual revenue is as high as 2.135 billion U.S. dollars, or about 14.2 billion yuan, and the market value of Cimpress is as high as 24.5 billion U.S. dollars. It can be said that Cimpress is the largest network in the world. Printing company.
Cimpress as a model for industry learning, there are many places worth thinking and learning. At the meeting, Cimpress executives Bernhard Heiligtag titled "Europe and the United States Print E-commerce Trends and Cimpress's Mass Customization Platform Experience Sharing" as the title. Bring exciting sharing, this is the first time that Cimpress has spoken in China! (The content of this sharing is now listed below for your reference.)
As shown in the picture, we see that the land is quite cheap, but will you buy a construction factory?
Of course not, this is the answer we believe in our hearts. We must make a good decision and we need to have a full range of information. If you can have independent information from all sides, then you will make a better decision.
Let's look at another picture. This picture is an original report used at our internal strategy conference. This is a picture of market expectations.
We have seen these subdivisions. We have estimated that the mass customization market in North America and Europe will reach 100 billion U.S. dollars. This number sounds beautiful, but it is not.
Let me tell you a story first. Last week, I had dinner with our CEO, Europe’s biggest competitor. We explored the market opportunities for online packaging and realized that the market potential is enormous. The online packaging we are talking about is a small batch of online custom packaging, the number of orders is usually between 1-1000.
At that time, the other party’s CEO was not optimistic. Although the market was very impressive, he did not see companies with growth potential or success in this field.
We are a big printing company in Shenzhen China. We offer all book publications, color advertising pictures, hardcover album, packaging box, calendars, all kinds of PVC, product brochures, notes, Children's book, stickers, all kinds of special paper color printing products, game cardand so on.
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http://www.joyful-printing.com. ENG only