No design without Ergonomics
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The bus company's previous station route map was very ugly, and many of them were bleached by two waters. The fonts were too thin and confusing. It does not play the original intention of facilitating passengers, but it brings inconvenience and confusion to users. Fortunately, it has been greatly improved, at least the road map has been easier to see than before. However, the price list and the current indications are still not good. One of the most serious mistakes is that the station road map violates the basic image-oriented rules. The bus company’s designers have turned the north-south direction up. The map indicates that the north should be on the north and the south on the bottom. . This is a long-standing general code of map design. Users are used to it and can't change it at will, which will make viewers confused. Moreover, a large number of repeated regional names on the station road map will also make reading inconvenient, slowing down the speed of visual communication. This ridiculous mistake is due to the fact that most designers lack the knowledge of Ergonomics. Perhaps Hong Kong's design education ignores this important element - there is no design without Ergonomics.
Not only the bus company, but the subway has also made similar mistakes. For example, the ridiculous design of the direction of the road in the early direction and the direction of the road map in the car. There are still many position-oriented maps often inconsistent with the direction faced by the viewers. 90 degrees, even 180 degrees (ie the opposite direction).
Moreover, in the subway station, many of the signs clearly missed the name of the station and the platform information, and did not indicate the carelessness of the platform of the transfer platform, and the big and small problems were everywhere. Never design and care from the perspective of passengers. This is a big mistake for designers. Why don’t they go to Japan and learn from the design team of Japan Railway. As a professional designer, you must learn a full range of knowledge, including from the perspective of the consumer, but also from the advanced countries of the world to learn from the experience, can not stick to the rules. In addition to aesthetics and economics, it is also necessary to seriously consider practicality and continuous improvement to achieve perfection.