What are the characteristics of advertising inkjet technology?
With the different needs of people for the production of printed matter, some printed materials are no longer limited to the production of small and medium-sized printing presses in printing shops. The user's requirements for advertising printing need to meet the conditions of personalization, ultra-large format, and diversification of substrates, so it is necessary to use advertising inkjet technology. So what are the characteristics of advertising inkjet technology? The Biyin Bazaar is a simple summary of the characteristics of advertising inkjet technology.
1) Ultra-large format. Generally, printed matter is limited by the printing press and the maximum format of the paper, and the largest format that can be reflected by the printing machine is mainly folio. However, as far as the current market demand for printed matter is concerned, folio cannot meet the requirements, such as the production of huge advertisements, commercial POP, celebrity large-format photos, etc., which cannot be completed through ordinary printing. There are two kinds of large-format and ultra-large-format of inkjet products, the former is between 7.0-7.5m, and the latter is more than 3.0m. If a larger format is required, it can be completed by spraying in different areas and then stitching in a complete way. 2) Product personalization. First of all, it is suitable for colorful advertising posters, and the publicity effect is excellent. This kind of product is a large area, high location, long distance picture, suitable for long-distance observation, such as billboards next to highways, product posters in commercial areas, etc. Secondly, personal photos or small product advertisements placed indoors or outdoors, such products not only require large formats, but also have good clarity and high appreciation value, such as indoor photo paintings or advertising light boxes. 3) Diversity of substrates. The media used in inkjet painting mainly include advertising cloth, high-gloss photo paper, PP adhesive, synthetic fabric and high-fineness silk. If you make a light box, you can choose a general advertising cloth; If it is a general photo or light film, then it is enough to use high-gloss photo paper, PP adhesive and synthetic cloth; For wall calendars, high-end photo albums or interior decorations with personalized Allah, choose high-fine silk cloth.